Woman reading a magazine that features an ad for PurWater filters.

Take the ‘Wild’ Out of Water

Ad Campaign Concept | Illustration | Copywriting

 
 

This ad campaign concept inserts humor to underscore that without a PureWater filter, you never know what might be lurking in your tap water. PureWater removes the “wild” so you don’t have to worry.

And thanks to a variety of taglines—each with a corresponding set of illustrations—the marketing and personalization options are endless.

 
 
Four posters hanging on a wall.
 

Take the Wild Out Of Water

You never know what might be lurking in your unfiltered water. PureWater Filtration removes 99% of lead and microbial cysts and is certified to reduce more contaminants than any other faucet filter.

PureWater removes the ‘wild’ so you don’t have to worry.

 
 

Take the Salty Out of Water

You never know what might be lurking in your unfiltered water. PureWater Filtration removes 99% of lead and microbial cysts and is certified to reduce more contaminants than any other faucet filter.

PureWater removes the ‘salty’ so you don’t have to worry.

 

Holiday marketing, you need not feel left out. The possibilities are endless!